Jeff Eller

  1. March 25, 2020

    The Trending Modern Farmhouse Home Décor

    The Rising Popularity of the Trend

    In home interior design today, one of the hottest trends is what is known as the Modern Farmhouse look. It takes the classic farmhouse style, a more country and rustic look, and combines it with sleek, modern touches throughout.

    I don’t think anything brought this theme to the forefront better than the beautiful home makeovers done by Chip and Joanna Gains, as seen on the hit HGTV series, Fixer Upper. The couple seemed to always find the perfect home in need of a little (or a lot) of TLC and give it just that. With Chip’s construction ability, and Joanna’s keen interior design eye, they would turn what was once a home that not many would care to live in, into a gorgeous masterpiece that is welcoming and a delight to call home.

    By finding a way to mix together the perfect elements of

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  2. March 07, 2020

    Our History and the Brand New Website Design (In Case You Are Interested)

    Our Original Website

    Our website, PalmFanStore.com, was originally launched February 2003. It consisted of only three ceiling fans, each coming in several different color choices. Those fans were the Gulf Coast Palm Breeze, the Gulf Coast Palm Bay, and the Fanimation Palisade ceiling fans. All three models used palm blades for a unique tropical look, perfect for beachfront home décor. Amazingly, sixteen years laters those fans are still in production today.

    Not Knowing What to Expect

    We approached the world of eCommerce expecting a small supplement in sales to our local brick and mortar fan store located in Greensboro, NC. What we got was not what we expected at all, as during the first week of launching the website, sales were more than double what we had anticipated. The second week a little higher, and the third a little higher yet again, and so on…

    Updates and More Fans Added

    Soon we knew we should focus more on the website, and this me

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